Wednesday, August 10, 2016

Report: Sexism still runs rampant in ad agency world - MARKETING DIVE

by David Kirkpatrick 
Originally published: August 8, 2016

Dive Brief:

  • Sexism runs rampant in the ad agency world, according to many women in the industry who spoke with The Guardian, some on condition of anonymity. 
  • The report, which details personal experiences of sexism and misogyny, comes in the aftermath of now-resigned Saatchi & Saatchi Chairman Kevin Roberts' comments on gender diversity in the agency world. 
  • In his comments, Roberts declared the debate over gender discrimination in the advertising world to be "over." Kat Gordon, founder of the 3% Conference, which advocates for female talent and leadership at ad agencies, told the Guardian: “What made my blood boil was for him to speak on behalf of a demographic to which he doesn’t belong. To declare something solved when it doesn’t impact him personally was really regrettable.”