Originally published: March 8, 2017
It's International Women's Day today, which means across the world concerned, thoughtful people will be discussing how to best close the gender gap that keeps the proportion of women in leadership positions so frustratingly small. And while these discussions might reach their high water mark today, there is no shortage of attention paid to the issue the rest of the year either.
The bottom line is this: when it comes to diversity, awareness clearly isn't the problem. And in a lot of companies, good intentions aren't lacking either.
A great many bosses just want to attract the best talent and claim wholeheartedly not care about gender, race, sexual preference, or any other random characteristic. If a little green alien walked in and said they could improve the business, they'd hire them, many entrepreneurs will sincerely tell you.